OUR STORY

REPRESENTING AWARD-WINNING INTERNATIONAL
OUTDOOR BRANDS FOR 50+ YEARS

ROI – Recreation Outfitters Inc.

Based in Beautiful British Columbia, ROI has been an importer and exclusive distributor of premium hiking, skiing, mountaineering and outdoor lifestyle products for over 50 years. We are surrounded by the natural beauty and amenities that allow us to test, use and review the outdoor products we import and distribute.

We specialize in the distribution and sale of premium, best in category, outdoor lifestyle products from award-winning international brands. We are very proud to represent DEUTER outdoor gear, DEVOLD merino clothing, FUBUKI boots, KAYLAND footwear, TREZETA footwear and COLLTEX swiss climbing skins

We distribute our products across the country to specialty outdoor retailers. Search for a retailer near you.

As a Canadian-based North American distributor we have a world of products to choose from. Over the 50+ years ROI has been in business we have been fortunate to be partnered with some of the greatest names in outdoor equipment, ski equipment, apparel, and accessories. One overriding constant throughout this journey has been the relationships we have developed — the friends we have made. Whether it is our retail customers, our supplier partners or our customers and employees, it is these relationships that define us and direct us on our path.

Our mission is to find the best suppliers and products in the outdoor/ski industry worldwide and bring those products to the North American market with the same passion that has driven us in these sports for all these years. Our responsibility is to be advocates for walking and treading softly on this earth, to promote and support a healthy active lifestyle that is full of adventure and awe and to be an active and involved member of our community wherever and whatever that may be.

The brands we represent place a high priority on producing premium quality products in an ethical and sustainable manner and are not concerned with being the biggest in the world at what they do…just the best and by being the best, take care of their families, their employees, and their communities.

The ROI PRO Program was established to bring the latest innovative products to outdoor professionals.

We would like to invite qualified candidates to join our team of outdoor professionals who are offered ROI gear at discounted prices.

ROI distributes product in both Canada and the US, however, the ROI PRO Program in the US only applies to Treksta and Colltex.

Please email [email protected] to inquire about our PRO Program. Include the brand(s) you are interested in and your qualification details. Thank you!

Looking for a new Brand Partner?

We’re always on the hunt for Premium Brands to distribute. Our logistics and sales teams are seasoned and add valued to all brands we distribute. Contact our Management Team for more info.

Want to become a Dealer?

Our sales team is always looking for passionate retailers who can showcase our Premium Brands in their stores — brick and mortar or online. If you think your shop fits the bill, don’t hesitate to get in contact with us.